As an integrated marketing and social media agency, Ellis Jones is well aware that conversations once confined to bus stop, market and water cooler are now happening faster, more regularly, and much more broadly online. The technology that facilitates those conversations also makes it possible to contribute in a highly targeted way, on a grand scale. social media melbourne
Australia leads the world in social network engagement, with the highest global average for time spent per month engaging with social media. Facebook and LinkedIn are the dominant external sites – many companies are building their own or augmenting existing websites to make dialogue, not promotion, the focus of their online presence.
Engagement is a bond community members, customers and employees develop with an organisation during repeated, ongoing positive interactions. It’s not advertising: engagement is defined by enduring behaviours based on meaningful discourse. If you have something worth sharing, you can gain people’s interest and learn more about them, supporting communication and research into the future.
Making a commitment to a new way of communicating has its risks. From managing proactive and site based content distribution to establishing monitoring tools, we make sure the journey online is staged, and within your comfort zone.
At Ellis Jones we:
Ask us how we can create engagement strategies to take your ideas, products and services online, attracting people and holding them over time.