Not so long ago, an engineering company that specialised in bridge building would base a tender around their core credentials in engineering and bridge building expertise.
These days, the world of engineering and infrastructure projects requires additional skill sets, often far removed from a bridge builder’s core competencies. Major infrastructure tenders require community consultation and proof of local job creation. Grassroots or industrial action can destabilise projects, resulting in damaged reputations and reduced margins.
Over the last decade, even the most lauded examples of community engagement have become redundant. Former New York Major Rudy Giuliani received international acclaim for the process in which he engaged the local community in the wake of the September 11 attacks.